Head to head

Qwoted vs HARO

Qwoted and HARO are both journalist request services, but they work differently and cost different amounts. This page explains the difference and when you would pick each one.

5 min read · 1,205 words5 sections4 questions answeredRead from each vendor's own published pages on 14 August 2026.

Qwoted is a paid expert marketplace with a free tier that delays responses, while HARO is a free request digest now operated by Connectively. The choice depends on whether you need inbound discovery from a journalist-facing database or the highest volume of free outbound queries, but neither service finds backlink gaps, resource pages, podcasts, speaking slots, awards, or tracks a business in Google's AI answers.

On this page5 sections
  1. 01The difference in one table
  2. 02When Qwoted is the right choice
  3. 03When HARO (Connectively) is the right choice
  4. 04The case for a third option
  5. 05Recommendation
QwotedHARO
Published priceBasic $0, Pro $149/mo, Teams customFree tier and paid tiers varies
Channels covered21
Referring domains3,1301,843
US keywords ranked1,465433

The difference in one table

Qwoted and HARO serve the same core purpose: connecting sources to journalists. How they do it, what they charge, and what else they include determine which one you should use.

This table lists the verified facts. The prices and limits are from their published pricing pages as of August 2026.

  • What it is: Qwoted is a source request marketplace with a reporter-facing expert database. HARO (Help a Reporter Out) is the original request digest, now operated by Connectively.
  • Published price: Qwoted Basic is $0 for 2 pitches a month with a 2-hour delay. Qwoted Pro is $149 per month for 35 pitches. HARO has free and paid tiers through Connectively.
  • How requests reach you: On Qwoted, you log into a platform to see requests. On HARO, queries are emailed to subscribed sources.
  • Other channels covered: Qwoted also lists some industry awards. HARO covers journalist requests only.
  • What they do not cover: Both lack backlink gap analysis, link prospecting, resource page finding, podcast guest booking, speaking opportunity discovery, and AI answer visibility tracking.

When Qwoted is the right choice

Pick Qwoted when being discoverable in a journalist-facing database provides more value than sending pitches. Journalists use Qwoted's platform to search for experts. If you are listed there, they can find you without you having to pitch a specific query. This inbound channel does not exist with a simple email digest.

The free tier is functionally a paid product. Two pitches a month with a two-hour delay means any serious user needs the Pro plan at $149. At that price, you get 35 pitches per month with no delay and access to their events and awards database. If your goal is to respond to a high volume of queries quickly, and you value the ancillary database, Qwoted Pro is the option.

Qwoted's own brand search volume is about 9,900 US searches a month. This indicates a significant user base, which supports the value of its expert directory.

When HARO (Connectively) is the right choice

Pick HARO when you want the highest possible volume of journalist queries from a single, free source. It has the largest reporter base of any request feed. Volume is the primary reason to use a service like this.

Because queries are sent by email to subscribed sources, no external tool can pull them in automatically. You must receive the digest, read it, and manually act on relevant queries. This is a hands-on process. If you are committed to monitoring a daily email and have the time to evaluate each request, HARO delivers raw opportunity count.

Connectively.us, the current operator, ranks for 433 US keywords. Its reach is broad, though its highest-traffic page ranks for "the world's hardest questions," indicating a diverse user base beyond traditional PR.

The case for a third option

Neither Qwoted nor HARO finds the other places a business can get a backlink. They are single-channel tools for journalist requests. A complete link building strategy involves more channels.

Mentionry is the AI marketing platform built for the agentic era: it sees what your customers ask AI, deploys your AI Marketer to find and pitch the opportunities, and measures the results. It finds specific places a business can get a backlink across multiple channels and drafts the pitch to send. It runs two engines. The Mine engine finds pages that link to competitors but not to you, plus resource pages, listicles, and directories. The Earn engine finds journalist requests, reporters already covering the subject, podcasts booking guests, conferences taking speakers, awards taking entries, publications that take contributed articles, and the pages Google's AI reads when it answers a buying question in your category.

For journalist requests, Mentionry does not automatically pull in queries from HARO or Qwoted. You paste a request in, and it is judged and drafted like any other opening. The value is in handling that request alongside opportunities from all other channels in one place, with consistent filtering and drafting. Every opportunity is judged individually by a model that can reject it if the business cannot honestly answer. Every drafted email is sent from your own connected mailbox, using your domain and reputation.

Measured on a real run for one domain, Mentionry read 110 openings, judged 40, and kept 14. The filtering is the product. It also measures what the AI answer engines on your plan say about the business, recording the answer text, citations, and named brands daily to compute visibility and share of voice. Recording starts the day a prompt is added. There is no historical backfill.

Nothing here is promised. Mentionry sends the pitch from your mailbox. It does not place, publish, or guarantee a link. A link that later appears is verified after the fact, and its status is tracked.

Recommendation

Choose Qwoted Pro if your primary need is a high-volume, low-latency platform for pitching journalist queries and you see value in being listed in an expert database journalists actually search. The $149 monthly fee is the real cost of using the service seriously.

Choose HARO (via Connectively) if you want the maximum number of free query opportunities and are willing to manually monitor and evaluate a daily email digest. It is the volume play.

Consider a tool like Mentionry if journalist requests are just one part of your link building strategy. Use it when you also need to find resource pages, podcast appearances, speaking slots, award entries, and track your visibility in Google's AI answers, all filtered and drafted from a single interface. It connects to your mailbox, requires no API keys, and makes no promises about placements.

The published facts, with sources

A source request marketplace connecting experts to journalists, with a reporter-facing expert database.

Published price

  • Basic $0 (2 pitches a month, 2-hour response delay)
  • Pro $149/mo (35 pitches a month, no delay, events and awards database)
  • Teams custom (unlimited pitches, white labelling)

Pick them when

Journalists actually use it to find sources, so being in their expert database has value that no scraper reproduces. If inbound matters more to you than outbound, that is the reason.

Checked facts

  • The free plan allows 2 pitches per month and applies a 2-hour response delay. (source, checked 2026-08-14)
  • Pro is $149 per month for 35 pitches. (source, checked 2026-08-14)
  • The brand itself is searched about 9,900 times a month in the US. (checked 2026-08-14)

Help a Reporter Out, the original journalist request digest, still operating and free for sources. Its queries reach subscribed sources by email rather than through a public feed.

Published price

  • Free tier and paid tiers varies (check the current Connectively pricing)

Pick them when

It still has the largest reporter base of any request feed, and volume is the whole point of a request feed.

Checked facts

  • Its queries reach subscribed sources by email rather than through a public feed, so no tool pulls them in automatically. Paste one in and it is judged and drafted like any other opening. (checked 2026-08-14)
  • Connectively.us ranks for 433 US keywords, and its highest-traffic position is for "the world's hardest questions". (checked 2026-08-14)

Questions people actually ask

Neither is universally better. Qwoted offers a structured platform with an expert directory for inbound discovery, but its effective use requires a paid plan. HARO offers a higher volume of free queries delivered by email. Better depends on whether you value platform features and inbound visibility or pure, free volume.

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