Dizin
Misafir yazı kabul eden Health blog
health sektöründe, ne kabul ettiklerini ve nasıl öneri yapılacağını açıklayan bir sayfa yayınlamış yayınlar. O sayfayı yazan bir site, öneri almak ister, fark da budur.
Burada yazılı bir katkıda bulunan programı olan 52 adet health yayın bulunuyor: "bizim için yazın" veya ne yayınladıklarını ve nasıl gönderim yapılacağını belirten katkıda bulunan yönergeleri sayfası. Yer satan siteler hariç tutulmuştur, çünkü sıralama sinyalleri geçiren bir bağlantı için ödeme yapmak Google'ın bağlantı spam politikasını ihlal eder ve ceza bunu satın alan siteye düşer. Mentionry bu listede değildir ve olmamalıdır: biz katkıda bulunulan makaleler yayınlamıyoruz ve ne yer satın alıyor ne de satıyoruz, bu nedenle bu liste bize başvurmak için değil, nereye başvurabileceğinizi gösteren bir listedir.
Öneri yapmadan önce yönergeleri okuyun
Most contributor pages state a word count, a subject list and a format, and most rejections are for ignoring one of the three. Reading the page takes two minutes and is the single highest return action in this channel.
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AI aramalarında sağlık konulu misafir yazılar neden önemli
Birisi ChatGPT'ye veya Google AI Overviews'a sağlık tavsiyesi sorduğunda, cevap alıntılarla oluşturulur. Bu alıntıların çoğu, köklü sağlık yayınlarından ve bloglardan gelir. Bu sitelerden birinde bir misafir yazı, uzmanlığınızın bu alıntılanan kaynaklardan biri olma şansıdır. Bu, yeni cevap motoru ortamında kazanılmış görünürlüktür. Konu, sadece bir bağlantı için değil, gelecekteki müşterilerinize cevap veren AI modelleri için bir referans noktası olmaktır.
Burada listelenen yayınların ölçülü, yazılı katkıda bulunan programları vardır. Aktif olarak uzman içerik arıyorlar. Bu, basit bir iletişim sayfasından farklıdır, bir iletişim kanalı olduğunu gösterir. Bu alan adlarında alıntılanmak, markanızın AI tarafından oluşturulan bir cevapta önerilen bir çözüm veya otorite olarak adlandırılmasına yol açabilir.
Sağlık blogları konuk yazıları ne arar
Editörler, güvenilir kaynaklardan gelen benzersiz, kanıta dayalı uzmanlık ararlar. Bir pazarlama yöneticisinden gelen genel bir 'iyilik hali için 10 ipucu' makalesi reddedilir. Kayıtlı bir diyetisyen tarafından yazılmış, belirli bir besin eksikliğini yönetmeye yönelik detaylı bir rehber ise değerlendirilir. İstedikleri, öncelikle kendi kitlelerine hizmet eden, ürününüz için tanıtım amaçlı olmayan içeriktir.
Öneriniz, yönergelerini okuduğunuzu ve kitlelerini anladığınızı göstermelidir. Kapsamlı şekilde ele aldıkları bir konu değil, uzmanlık alanınızda spesifik, taze bir bakış açısı önermelidir. Amaç, yayınlarından sadece bir bağlantı çıkarmak değil, onlara değer katabileceğinizi göstermektir.
Sağlık konulu 'bizim için yazın' dizinleri nasıl kullanılır
Her siteye teklif göndermeyin. Listeyi, nişinize doğrudan uygun yayınlar için tarayın. Bir ortopedi kliniği, genel sağlık sitelerini değil, fizyoterapi ve spor hekimliği bloglarını hedeflemelidir. Bilginizin açıkça sitenin odağıyla örtüştüğü üç güçlü aday arayın.
Ardından, her sitenin yönergeler sayfasını ziyaret edin. Gerekli formatı, kelime sayısını ve gönderim sürecini not alın. Bazıları tam bir makale taslağı, diğerleri bir teklif ister. Yaklaşımınızı tam olarak buna göre uyarlayın. Mentionry'ın AI Marketer'ı, sağladığınız yönerge sayfasını okuyup tonuna ve gereksinimlerine uygun bir teklif taslağı hazırlayarak manuel şablon işinden tasarruf etmenize yardımcı olabilir.
Önerinizde neler göndermelisiniz
Öneri e-postası kritiktir. Kısa, profesyonel ve kişiselleştirilmiş olmalıdır. Asla hazır bir şablonu olduğu gibi kopyalayıp yapıştırmayın. Aşağıdaki unsurları ekleyin.
Taslağı hazırladıktan sonra bir süre bekleyin, ardından netlik için düzenleyin. Taslağı saklamak için Mentionry's Desk'i kullanın, ardından kendi e-posta hesabınızdan gönderin. Bu, iletişimin özgün kalmasını ve gönderilenler klasörünüzde yer almasını sağlar. Platform, her e-posta için sizin açık onayınız olmadan hiçbir şey göndermez.
- Adınız ve unvanlarınız.
- Belirli bir başlık veya konu önerisi.
- Makalenin ana noktalarının kısa bir özeti ve hedef kitleye uygunluğunun nedeni.
- Çevrimiçi profilinize veya ilgili bir çalışmanıza bağlantı.
Mentionry süreçte nerede yer alır
Mentionry bir misafir yazarlık hizmeti değildir. Bu fırsatları sizin için bulan bir AI pazarlama platformudur. Monitor'ü, izlediğiniz konular için hangi yayınları kaynak gösterdiklerini görmek üzere, yanıt motorlarını günlük olarak tarar. Ardından Opportunities ekranı, bu dizinden ve diğer kaynaklardan ilgili 'bizim için yaz' programlarını yüzeye çıkarır ve her birini belirttiğiniz uzmanlık alanınıza göre değerlendirir.
Seçtiğiniz her fırsat için, AI Marketer yayının kurallarını ve marka kitinizi dahil ederek iletişim e-postasını taslak olarak hazırlar. Taslağı Desk'te gözden geçirir ve düzenlersiniz, ardından bağlı e-posta kutunuzdan gönderilmek üzere onaylarsınız. Sonrasında, Monitor yerleştirmenizden markanızın bir alıntı kazanıp kazanmadığını ve ne zaman kazandığını takip eder. Bulma ve taslak hazırlama işi otomatiktir, karar ve ilişki sizde kalır.
Sorular
A written contributor programme: a "write for us" or contributor guidelines page, published by the site itself, stating what it publishes and how to submit. A site that wrote that page wants to be pitched, which is the whole difference between this and a list of health blogs. There are 52 of them here.
Get this list for your own subject, with the pitch already written
These pages cover the subjects we publish. Give Mentionry a domain and it runs the same sources against your niche, judges each opening against what you can honestly say, and drafts the approach. Then it sends it from your own mailbox, once you have read it.